Privacy Policy

Last updated: February 3, 2026

1. Introduction

Marketing Platform Pro ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our email and SMS marketing platform service.

2. Information We Collect

2.1 Information You Provide

  • Account registration information (name, email address, password)
  • Billing information (credit card details, billing address)
  • Profile information (company name, website, phone number)
  • Customer data you upload (email addresses, phone numbers, names)
  • Campaign content (email templates, SMS messages)
  • Support communications

2.2 Information We Collect Automatically

  • Usage data (features used, campaigns sent, click rates)
  • Device information (IP address, browser type, operating system)
  • Log data (access times, pages viewed, errors encountered)
  • Cookies and similar tracking technologies

2.3 Information from Third Parties

  • Shopify store data (when you connect your store)
  • Email delivery service providers
  • SMS service providers
  • Payment processors

3. How We Use Your Information

We use the information we collect to:

  • Provide and maintain our service
  • Process your transactions and manage your account
  • Send marketing campaigns on your behalf
  • Provide customer support
  • Improve our service and develop new features
  • Comply with legal obligations
  • Prevent fraud and ensure security
  • Send you service-related communications

4. Information Sharing and Disclosure

We may share your information in the following circumstances:

4.1 Service Providers

We work with third-party service providers to deliver our service, including:

  • Email delivery services (for sending your campaigns)
  • SMS providers (for sending text messages)
  • Cloud hosting providers (for data storage)
  • Payment processors (for billing)
  • Analytics providers (for service improvement)

4.2 Legal Requirements

We may disclose your information if required by law or in response to:

  • Court orders or legal process
  • Government requests
  • Law enforcement investigations
  • Protection of our rights and property

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction.

5. Data Security

We implement appropriate technical and organizational measures to protect your information:

  • Encryption of data in transit and at rest
  • Regular security assessments and updates
  • Access controls and authentication
  • Employee training on data protection
  • Incident response procedures
  • Regular backups and disaster recovery plans

6. Data Retention

We retain your information for as long as necessary to provide our service and comply with legal obligations. Specifically:

  • Account data: Until account deletion plus 30 days
  • Campaign data: 7 years for compliance purposes
  • Billing records: 7 years as required by law
  • Support communications: 3 years
  • Usage logs: 2 years

7. Your Rights and Choices

Depending on your location, you may have the following rights:

7.1 Access and Portability

You can access and export your data through your account dashboard or by contacting us.

7.2 Correction and Updates

You can update your account information at any time through your account settings.

7.3 Deletion

You can delete your account and associated data by contacting our support team.

7.4 Marketing Communications

You can opt out of marketing emails by clicking the unsubscribe link or updating your preferences.

8. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place, including standard contractual clauses and adequacy decisions where applicable.

9. Children's Privacy

Our service is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you become aware that a child has provided us with personal information, please contact us.

10. Cookies and Tracking

We use cookies and similar technologies to:

  • Remember your preferences and settings
  • Analyze usage patterns and improve our service
  • Provide personalized content
  • Ensure security and prevent fraud

You can control cookies through your browser settings, but some features may not work properly if cookies are disabled.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically.

12. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

Email: privacy@marketingplatform.com
Address: 123 Business St, Suite 100, City, State 12345
Phone: +1-555-123-4567
Data Protection Officer: dpo@marketingplatform.com

13. Regional Specific Information

13.1 European Union (GDPR)

If you are in the EU, you have additional rights under GDPR, including the right to object to processing and the right to lodge a complaint with a supervisory authority.

13.2 California (CCPA)

California residents have the right to know what personal information is collected, the right to delete personal information, and the right to opt-out of the sale of personal information. We do not sell personal information.

13.3 Canada (PIPEDA)

Canadian residents have rights under PIPEDA, including the right to access personal information and to file complaints with the Privacy Commissioner of Canada.